Money Instructor Home Basic Money Skills Lessons Earning and Spending Money Lessons Saving and Investing Money Lessons Interactive Money Lessons Suggestions and Requests

CUSTOMER LOYALTY LESSON PLAN TRAINING IMPROVE QUALITY FORMAT DEFINITION MANUAL SEMINAR MATERIAL TOOL EXPERIENCE TEACHING WORK LEARNING EMPLOYMENT SAMPLE EXAMPLE STUDENTS FREE PRACTICE TEACHER JOB SKILLS

 

  

 

Students learn customer service basics.

 

 

 

CUSTOMER SERVICE:
CREATING CUSTOMER LOYALTY

 

Objective:

  • Students will recognize the traits of a loyal customer and will understand the importance of customer loyalty to a business's success.


Suggested Grade Levels:
9th to 12th Grade - Adult

 

 

CUSTOMER LOYALTY LESSON PLAN

 

Materials:


Suggested Method of Instruction:

The teacher or facilitator could either read through the content of the lesson or could require the students to read it on their own.  After going over the content, students should answer the questions on their own in writing.  When they are finished, the answers can be discussed aloud or could be reviewed by the teacher or facilitator.

Evaluation Method:

Students' responses to the questions should be graded based on their honest ability to reflect on what the question was asking.  Older students will obviously have more complex responses than younger students.  Responses should demonstrate that the students have given serious consideration to them.

The answer to Question #4 is $3835.

Optional Follow-up Activity:

Ask students to select one business they shop at frequently.  Have them calculate the approximate amount of revenue they have generated for that business since they first became a loyal customer.

Lesson Excerpt:

Last time, we talked about what customer service is and why it's important.  Today, we're going to talk about another reason that excellent customer service is critical to a business's success: creating customer loyalty.

Many people don't realize it, but nearly 65% of a company's sales are generated by repeat customers.  Without those returning buyers, most companies struggle to ever become profitable and the majority eventually collapse.

In this lesson then, we're going to talk specifically about what makes a loyal customer, why they are so important, and what businesses can do to ensure they don't get away.

Continued...

 

 

Lesson Printable Materials - Worksheets

Print out the following pages for use with this law intro lesson:

 

CUSTOMER LOYALTY LESSON

Customer Loyalty Lesson *

Printable lesson and worksheet.

 

 

 

 

 

More Customer Service Lessons and Training 

 

Additional Career and Business Skills Lessons

 

 

 

To teach and learn money skills, personal finance, money management, business, careers, and life skills please go to the Money Instructor home page.

 

Teaching Customer Loyalty Train Workshop Idea Course Module Objective Reference Example Help Goals High School Students - Secondary Education - Adults -  Teens - Teenagers -  Free Instruct Thematic Unit - Young Adults - Classroom Review - Career - Ninth Grade - Tenth Grade - Eleventh Grade - Twelfth Grade - College


2002-2007 Money Instructor