AUDIENCE PSYCHOLOGY LESSON PLAN
Suggested Method of Instruction:
The teacher or facilitator could either read through the content of the lesson or could require the students to read it on their own. After going over the content, students should answer the questions on their own in writing. When they are finished, the answers can be discussed aloud or could be reviewed by the teacher or facilitator.
Students' responses to the questions should be graded based on their honest ability to reflect on what the question was asking. Older students will obviously have more complex responses than younger students. Responses should demonstrate that the students have given serious consideration to them.
Possible answers to Question #1 should explain that Biology major may need more background information on Shakespeare. Literature students would already know a lot about Shakespeare so the speaker would have to do more research. Elementary students would require a very basic approach to the topic.
Possible answers to Question #2 should be very specific about the target audience, such as “wealthy males over the age of 50.”
Optional Follow-up Activity:
Ask students to pretend they are doing a speech on a topic that is of interest to them. Have them create a questionnaire they could use to evaluate their audience. The questionnaires should consist of at least 5 questions and should include at least one of each type discussed in the lesson.
Last time, we talked about ethics and their importance in public speaking. One of the main reasons that you need to consider ethics is because you have a responsibility to your audience to provide them with the most complete and reliable information available.
Of course, not all audiences are created equal. Some may already know a great deal about your subject matter while others will need to be educated first. Some may agree with your points while others may be adamantly opposed to them. Ineffective public speakers don't realize that there's a difference.
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